Transport U: Colleges Save Millions By Embracing Policies to Reduce Driving

by Angie Schmitt, Streets Blog
Jeffrey Tumlin was managing transportation programs at Stanford in the mid-1990s, when he made an important finding: It was cheaper for the university to pay people not to drive than to build new parking structures.
Offering employees just $90 a year not to drive to campus was enough to entice many of them to use transit, carpools, or bicycles. Meanwhile, the annualized cost of each parking space can range from about $650 for surface spots in suburban locations to over $4,000 for structured spaces in cities, according to the Victoria Transport Policy Institute

https://dc.streetsblog.org/2013/04/16/transport-u-colleges-embrace-policies-to-reduce-driving/

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