

To promote pedestrian safety, New York City plans to introduce LED warning signs that feature a skeletal figure and warn drivers of the speed limit and how fast they are going.
“The idea is to get people to realize that what they’re doing can kill them or kill somebody else,” the mayor said at a news conference on Thursday. “Unless you make it graphic, people don’t get the message.”Skeletons are already a trope of the Transportation Department’s “That’s Why It’s 30” publicity campaign, which reminds drivers through bus shelter posters and television announcements that cars traveling at 40 m.p.h. are far more dangerous to pedestrians than vehicles that follow the speed limit.
[B’ Spokes: Has any one else notice that our “speed” cameras allow for near 40mph in school zones? (25+12=37mph)]
https://www.nytimes.com/2011/05/13/nyregion/skeleton-to-appear-on-new-york-city-speeding-signs.html?_r=1oldId.20110514210946148
